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Cool Guy Iron-Removing Wheel Cleaner - 16 oz.

Wheels and tires

Dissolve The Dust

$18.0016 oz. Also comes in a gallon.

115 reviews

Brake dust is not just dirt. It is iron, and it bakes into the wheel finish if you leave it there. Cool Guy dissolves it on contact and turns bright red while it works, so you can see exactly what is coming off.

  • Turns bright red on contact so you can see the iron lifting
  • Acid free and pH balanced, so no etching and no staining
  • Safe on factory, painted, clear coated, polished, powder coated and ceramic coated wheels
  • Used regularly it keeps brake dust from baking into the finish
  • Acid free and pH balanced
  • Safe on ceramic coated wheels
  • Ships from Ventura, CA

Never heard of us?

A family business, not a brand

Jeremy Stevens started detailing in 1996 and built Shine Supply out of the family garage in 2008. His two sons work alongside him today, and it is still run out of one shop in Ventura, California. It has never been sold to private equity and it never will be.

5.0Average rating across our best sellers
5,000+Reviews written by customers on shinesupply.com
1996Detailing since. Still the same family
1 to 2Business days to ship, out of our shop in Ventura

Still on the fence, or just want to learn more about the products? Call us at 805-535-4332. You will talk to one of our team members, not a robot and not AI, and you will not get an automated email back. Your connection with us is our top priority, always.

Watch it work

If it turns red, it is working

Most wheel cleaners give you no way to tell whether anything is happening. Cool Guy does. The formula reacts with iron and bleeds bright red as it pulls brake dust out of the finish.

That is the reaction, not damage. It rinses clean and leaves the coating, the paint and the polished aluminum exactly how it found them.

The chemistry

The rest of the wheel and tire lineup

Cool Guy Iron-Removing Wheel Cleaner - Gallon

Cool Guy, Gallon

115 reviews

Same formula in a gallon for a shop or a busy garage.

$84.00

Wise Guy Wheel & Tire Cleaner - 16 oz.

Wise Guy, 16 oz

192 reviews

Tires and inner barrels. Run it with Cool Guy and rinse the whole setup at once.

$26.00

Decked Out Tire Dressing - 16 oz.

Decked Out, 16 oz

304 reviews

Concentrated tire dressing. Cut it for gloss, satin or flat.

$35.00

Solution All-Purpose Cleaner - Gallon

Solution APC, Gallon

188 reviews

For the wheel wells, the fender liners and everything else back there.

$38.00

The agitation

Brushes and mitts

Cool Guy does the chemistry. These do the rest.

The Barrel Boss Pro - wheel brush

The Barrel Boss Pro

7 reviews

The go to for barrels, spokes and deep wheel areas.

$18.95

The Barrel Boss Flex - wheel brush

The Barrel Boss Flex

1 review

Bends around spokes a straight brush cannot get past.

$18.95

The Barrel Boss Mini - wheel brush

The Barrel Boss Mini

2 reviews

Tight barrels, compact wheels and small openings.

$17.95

The Barrel Runner - Wheel Cleaning Belt

The Barrel Runner

A microfiber belt you thread behind the spokes.

$7.99

Shine Supply Wheel Mitt - 2-Pack

Shine Supply Wheel Mitt

Plush twist loop microfiber for scrubbing the faces of wheels. Two pack.

$14.00

The Workhorse - firm brush

The Workhorse

1 review

Firm, long, straight bristles that get down into the lug nuts and scrub them out.

$11.95

Shine Supply Multi-Purpose Brush

Multi-Purpose Brush

Stiff bristles that break up the nasty grime on tires.

$5.25

The Finisher - soft brush

The Finisher

2 reviews

Ultra soft for scrubbing the face of super intricate wheels.

$11.95

How it works

Four steps per wheel

The only rule that matters is not letting it dry on the surface.

1

Rinse and cool the wheel

Knock off the loose dirt and let the wheel cool to the touch. Work in the shade so nothing flash dries.

2

Spray one wheel at a time

Cover the face, the barrel, the lug pockets and the spoke gaps. One wheel at a time so it never dries on the surface.

3

Watch it turn red

That color change is Cool Guy binding with brake dust and embedded iron. That is your dwell time working.

4

Agitate, rinse, dry

Wheel brush on the face, a smaller brush in the tight spots, then rinse completely and dry to avoid water spots.

If you do not see much red, your wheels just are not carrying much iron yet. That is a good sign.

Before you buy

Questions we get

Why does it turn red?

Because you are watching the iron come off the wheel.

Cool Guy carries an iron chelator, which is a molecule built to grab a metal ion and lock onto it. Brake pads shed microscopic iron particles every time you stop, and those particles embed in the wheel finish. When the chelator finds one, it bonds to the iron and the two form a brand new compound, and that compound is deep red to purple.

So the color is not a dye and it is not damage. It is the dissolved iron itself. The shade runs anywhere from bright red to purple depending on how much iron is coming off and what color your wheels are. Heavy red or purple bleed means the wheels were loaded. Barely any color means they are in good shape.

Is it safe on my wheels?

Yes. It is acid free and pH balanced, and it is compatible with factory, painted, clear coated, polished aluminum, powder coated and ceramic coated wheels. The pH balanced chemistry will not disturb a ceramic coating's bond, which is the whole reason to use it instead of an acid based cleaner.

Can I spray all four wheels at once?

Work one wheel at a time. Cool Guy needs dwell time to react, and if it dries on the surface before you rinse you will see streaks. Spray, agitate, rinse, then move to the next one.

Who actually owns Shine Supply?

Jeremy Stevens. He got into detailing in 1996, started Shine Supply in 2008, and it has grown into what it is today. His two sons, Colby and Cory, work alongside him, and the rest of the team has been with us a long time.

No private equity, no parent company. Just the family and the people we work with every day.

I have never ordered from you. What if I have questions?

Call us at 805-535-4332. You will talk to a real person every single time. You can also email Info@shinesupply.com and someone will get back to you. Customer service is the foundation of this whole company, so ask us anything before you spend a dollar.

Once you order, we ship almost everything within one to two business days.

Can I buy this on Amazon?

No, and that is intentional. Staying off Amazon lets us keep full control over the experience and the connection to our customers.

It also protects our reputation and the reputation of the dealers who carry our product and use it to provide for their families. We want them to have full ownership of that. shinesupply.com is the only place to get it.

Cool Guy, 16 oz $18.00